Swagger isn’t something that just arrives. You can’t wake up one morning feeling like Kanye West in “Can’t Tell Me Nothing,” desert stunting like you’re all that matters. Swagger is earned. Swagger is cultivated. Your personal style is never finished, your game never complete. It’s constantly evolving and changing, challenging the limits of what’s real and fake. Thankfully, you don’t need to be a celebrity or a famous rapper or a professional athlete to know game. At Champs Sports, we know game and yet that’s never enough. It’s about sharing all this with the world.
The game doesn’t end when the buzzer sounds. It extends well beyond the lines. In this age of 24/7 coverage, social media, and keyboard haters, that’s truer than ever. At The Drop, we’ll take you from Russell Westbrook’s closet to what’s playing in the batter’s box, from DeSean Jackson’s end zone dances to the sneaker collections of fans like you, with all of it featuring the products and expertise you expect from Champs Sports. Sometimes in life, it isn’t necessarily what you do but how you do it.
That’s because leaving a lasting impression matters to everyone—don’t lie, you know it’s true—and the best way to do that is to know game. The true legends, names like Michael Jordan, Biggie, and Deion Sanders, and among the younger generation, Drake, Usain Bolt, and LeBron James, can take an image previously thought whack and transform it into something unique. Telling those stories here is our only goal.
Champs Sports built a following by knowing what’s real in sport, style, street smarts, and sound, and you can expect that’ll continue at The Drop with daily posts. Our content, stories, videos, and interviews will keep you in the game speaking our language.
The Drop might be a new look for Champs Sports, but it’s the same hustle.
Editor in Chief