She Got Game: How @TayTayB1120 Stays Fresh on and Off the Basketball Court

  • Air Jordan 2

    @taytayb1120

    “If you follow my Instagram, many will know that I love a nice white low-top sneaker. These Jordan II Lows, white and pink, do not disappoint. They are the perfect amount of girly without being too childish looking. I paired the IIs with a light pink lace skirt. I am all about lace in my wardrobe…I love the feminine feel it brings to the whole look.”

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  • Taylor Bettis

    @taytayb1120

    “Absolutely love this skirt. The main reason I bought it was because it reminded me of the dress that Julia Roberts wears in the Horse Race scene in Pretty Woman; such a great movie. I paired the skirt with a white tee and Wheat XIIIs. These are by far one of my favorite XIIIs and are fall-perfect Jordans.”

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  • Taylor Bettis Air Jordan 11

    @taytayb1120

    “2001 ‘Columbia’ XIs. What a timeless sneaker that can be worn year-round…Not too much can be said besides that. Definitely, my favorite high-top XI. I paired them with a grey skirt and a white top with lace details on the back.”

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  • @taytayb1120

    “LeBron VII ‘All Star.’ I love the color of these and the 3M details. This is a great spring shoe that really stands out. When I go to pick out an outfit for a more loud sneaker, I typically go for a more neutral look with not too many bold patterns but try to match at least one color on the shoe to pull the look together. I chose to pair the sneaker with black high-waist shorts and a lightweight blue sweater.”

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  • Taylor Bettis Nike Air Max 90

    @taytayb1120

    “Air Max 90 Cork; they made these this year for the 25th anniversary of the Air Max 90. So happy I pulled the trigger on these; the quality is amazing and definitely turns heads when on-foot. I am obsessed with all kinds of socks. These have a nice little detail that adds something different to the look. I wore leather leggings to give the look a bit of a more edgy feel. Can never go wrong with leather. “

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  • Taylor Bettis

    @taytayb1120

    “Ronnie Fieg x Puma R698 Sakura. One of my favorite collabs from this year. The quality and colors used are perfect and just my style. I paired the look with grey and off-white ruffle socks. Love the feminine feel these socks bring to an outfit.”

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  • Taylor Bettis Nike Huarache

    @taytayb1120

    “Who doesn’t need an awesome pair of slides for the summer? These can be worn to the gym on your way to hoop or can be used for a cozy feel on days that you just don’t feel like putting on sneakers. The Huaraches were a must for me. I saw them about two months before they released and made sure I copped ASAP. Glad I paid attention because they sold out immediately. I love the floral theme mixed with the light pink, super girly in a good way.”

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  • Nike KD7 USA

    @taytayb1120

    “This photo is from a day when I was playing pickup basketball. These are the KD 7 ‘USA’ pair, a perfect pair to show your USA pride. I paired the shoes with a pair of my favorite socks.”

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  • Taylor Bettis

    @taytayb1120

    “Always try to change it up and these definitely fit the bill. These are Nike x Liberty Air Rifts; such a unique and comfortable sneaker/sandal for the summer. Love the Liberty collabs and was excited to add them to my collection. This was one that non-sneaker related people always complimented me on while I was wearing them.”

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  • Taylor Bettis Nike

    @taytayb1120

    “Where do I start with these! Nike Inneva Wovens, so comfortable and a perfect sneaker to throw on and just go. I have a lot of pairs in different colors but I love this white pair because it matches everything and just looks so clean and put together. The Innevas also have great 3M details on the front and back.”

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  • @taytayb1120

    “These are a custom that I recently had done by Jake Danklefs of Dank Customs. I wanted a spin on the Vashtie II. He used the Concord XI Low as the base for the custom. We went with a lavender and bordeaux wine color in the inside and a shiny silver on the bottom. Overall, I love how these shoes came out.”

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  • @taytayb1120

    “I love a pretty pink sneaker. These are the Air Max 90 Shanghai from the Treat Yourself pack. Since the sneaker is so bright, I decided to wear a more neutral outfit. I wore a white blouse with ripped light-wash boyfriend jeans to complete the look.”

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  • adidas ZX Flux

    @taytayb1120

    “Sic Em’ Bears! As most of my followers know, I am a Baylor alum and love my Baylor Bears. I made these on the adidas App where you can use a photo to make your own ZX Flux. I will say the quality of these came out great and I am glad I made two pairs. Perfect for Game Day! Definitely want to make more of these.”

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  • @taytayb1120

    “Another basketball photo. As you can see I wear my sneakers for leisure and for basketball/working out. These are a perfect sneaker to hoop in.”

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  • Air Jordan 2
  • Taylor Bettis
  • Taylor Bettis Air Jordan 11
  • Taylor Bettis Nike Air Max 90
  • Taylor Bettis
  • Taylor Bettis Nike Huarache
  • Nike KD7 USA
  • Taylor Bettis
  • Taylor Bettis Nike
  • adidas ZX Flux

Proud Baylor alum Taylor Bettis has more than just a love for the game. She lives it. She’ll lace up her Nike Zoom Kobe VII “Cheetah,” which she swears is still the best shoe to play in, and hit the gym to splash jumpers in your grill. Don’t believe me? Scroll through her IG feed at @TayTayB1120 to see for yourself.

Bettis is a gymnast-turned-baller, a transition that happened in junior high when she was still living in Bluffs, a small town in Illinois. She admits to being a tomboy but that doesn’t mean style is lost on her. Ask her to describe her personal look and she’ll tell you: a fusion of preppy and sporty, with a love for lacy things, skirts, and dresses. However, what’ll always catch your eye is her sneaker game.

Bettis’ favorites span across Nike and Jordan–Jordans, KDs, Kobes–and for brands outside of the Swoosh, she loves the details and premium fabrics used on collaborations. Her taste is unique, too; her favorite Jordans are the “Mocha” III and favorite KDs are the “Weatherman” IV.

Her spirited and colorful Instagram feed isn’t mere coincidence, either.

“I have some all-black shoes,” she says, “but I have to either love the comfort or just love how they came out but traditionally I’ll stay away from all-black shoes.”

Sneaker rooms aren’t just reserved for celebrities and master collectors. Bettis, who stopped counting her collection after 200, thinks the phrase “sneaker lover” better applies to her than “sneaker collector.”

“If I’m not wearing it, I’m not going to have a shoe in my possession,” she says. “Maybe I’m not a sneaker collector but I am a sneaker lover. I guess there could be a difference. Collecting, I guess you’re keeping them pristine, locked up in a box. Like if someone collects coins or cards, they’re not taking them out in their pocket with them; they’re preserving them and making them last forever. Maybe we have the terming wrong in regards to that.”

In the sneaker community, Taylor is promoting a very positive message of be who you are without giving in to what everyone else is doing. Rather than following trends she puts her true self out there, which would explain how she managed to accumulate over 50,000 followers.

“I have a lot of young followers,” she says, “a lot of young girls that look up to me and realize that I’m not posting half-naked photos with sneakers on to get likes and posting what I wear on a normal basis, and I think hopefully they look up to that and want to aspire to be something more than that.”

We got up with Taylor Bettis and let her run through some of her best ‘gram fits. Take notes. She knows her stuff and owns it.

Taylor Bettis

Taylor Bettis

images via @TayTayB1120