The Jordan Brand is known for morphing their signature models into different concoctions. There is the popular Spiz’ike model, along with the Jordan Fusions. But who could forget about the Dub Zero collection? Especially since it’s this sneaker that essentially started it all back in the day. The Jordan Dub Zero made its first appearance in 2005 and captivated a large fanbase with its interesting blend of almost every original retro Jordan from I to XX, gaining both hate and love for being a trendsetter and for being able to see the future. Now in 2015, go into any Champs Sports store in the country and you’ll see fusion colorways dominating the Jordan Brand racks.
The midsole and sole on the Jordan Dub Zero are from the Air Jordan IV; the pull tab on the heel is from the Jordan VI; the patent leather throughout the Jordan Dubs is from the Jordan XI; the “T W O 3” logo down the tongue is from the Jordan XII; the shape of the upper is from the Jordan XIII; the Woven area at the heel is from the Jordan XV; the chrome at the heel is from the Jordan XVII; and lastly the lasering on the upper is from the Jordan XX. Yeah, you get the idea.
Its Frankenstein-esque appeal is a shoe collector’s dream and Jordan is finally bringing it back for its 10-year anniversary. This year’s version features a white and blue upper with wolf grey and charcoal laser etching throughout, along with a speckled midsole and varying shades of blue along the branding and inner lining. The shoe also comes with a special 30th anniversary insole, marking 30 years since the Air Jordan I was released.
The Jordan Dub Zero is making its big return on Saturday as it’s hitting the industry for $160. You can grab yourself a pair right here at Champs Sports. Maybe we’ll also see an appearance from some of the original colorways in the near future. One can only hope, considering how hard they hit back in 2005 and 2006.
Dropping to the public before other noteworthy hybrids like the Spiz’ike and the Air Jordan 60+, the Dub Zero acted as a yin to the Air Jordan XX’s yang. While the XX celebrated Jordan’s 20 years in the NBA, chronicling many of his legendary achievements through laser detailing along the upper, the Dub Zero took inspiration from a different route: legendary designer Tinker Hatfield. The sneaker wasn’t a retro. It wasn’t a Team Jordan shoe. It wasn’t an Air Jordan, either. It lived on its own.
The first edition to drop in the summer of 2005 was masked in a photo blue colorway that placed emphasis on the patent leather and upper lasering. Most figured it’d flop. It didn’t. Neither did subsequent versions like the black and gold colorway that released just as school was starting up again, and especially the summer’s ceramic edition. By the time a Chicago-themed sneaker dropped near the end of 2005, all of the Jordan fans who had initially stayed clear were now hopping on the bandwagon.
Over the years, the Dub Zero also dropped in fan favorites like 2006’s midnight navy suede, as well as the all-black Bulls theme that released in 2009. The appeal of the originals never wavered and as Jordan built off the legacy that the Dub Zero started, you could argue the years did nothing but generate more hype for the Dub Zero.
It’s funny. Sometimes there are sneakers that come along before the time is right. This sneaker definitely falls into that category. Despite surprising sales during their first lifetime, many sneakerheads weren’t initially sold on the Dub Zero. They weren’t ready. The game was different in 2005. It wasn’t nearly as creative and diverse as it is now. But in 2015, with this latest colorway set to hit the streets this weekend, things are different. The Dub Zero won’t have to reinvent the game to draw attention. It already did that 10 years ago.
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